Rado has a finger on the pulse of contemporary art and design that's evident in its distinct timepieces. Combined with a dedication to research and development, the brand has established itself as a maker of enterprising watches.
Rado is a globally recognized brand, famous for innovative design and its use of revolutionary materials to create some of the world’s most durable watches. Since the 1980s, the use of high-tech ceramic has been an important feature of its timepieces. Unlike other Swiss watchmakers, the brand focuses on the development of materials and functional design.